RPG Student
- MSc in Electronic Commerce, Zhongnan university of Economics and Law, China
ZHANG Huitian
Marketing
Admission year
2021-22, PhD
Research Interest
Consumer Technology Interaction, Service Marketing
Publications
| Liu, X., Zhang, H., & Wang, L. (2023). Negative Appeal to Evoke Sympathy or Positive Appeal to Trigger Inspiration? The Interactive Impact of the Valence of Recipient’s Attitude toward Plight and Psychological Distance on Donation Intentions. Nankai Business Review, 2, 48-60. |
Honors and Awards
| Finalist of Three-Minute Thesis (3MT) Speech Competition at Hong Kong Baptist University (2022) |